Why invest?
Saga focuses on the over 50s, the fastest growing, most affluent and influential in the UK. Our strategic relaunch increases our confidence in delivering long term value to shareholders by returning the business to sustainable growth and reducing debt.
Why invest
Saga Shareholder Services
The Saga Shareholder Services Portal allows shareholders to manage their shareholding easily and securely online.
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Our strategy
Our strategy has been developed to refocus Saga on its heritage as a direct to consumer brand, with Membership at its core. This strategy aims to return the business to sustainable growth in customers and profits, support investment in the brand, debt reduction and the long-term delivery of cash returns to shareholders.
Strategy