Why invest?
Saga provides exceptional products and services for people over 50 – a generation that define themselves by attitude, aspiration and adventure, not by age. Our strategy is focused on delivering long term value to shareholders by returning the business to sustainable growth and reducing debt.
Why invest
Saga Shareholder Services
The Saga Shareholder Services Portal allows shareholders to manage their shareholding easily and securely online.
Visit portal
Our strategy
Saga’s new management team announced a new strategy in September 2020 to put in place the right foundations to reposition and modernise Saga, drive growth, restore significant shareholder value and help us to continue to focus on creating and delivering specialist products and services for people over 50.
Strategy